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최고의 마케터가 고려해야 할 '디지털 마케팅' 9가지 업무

According to 
2023.05.26

Marketing means communicating the value of a product or service to a specific audience and converting them into paying customers. It encompasses all the strategies a business implements to encourage consumers or other businesses to purchase its goods and services. The overarching goal of these marketers is to maximize revenue, and there are many different tasks that go into achieving this goal, including.

마케팅이란 특정 고객에게 제품이나 서비스의 가치를 전달해 유료 고객으로 전환하는 것을 의미한다. 이는 소비자나 다른 기업의 상품 및 서비스 구매를 촉진하기 위해 기업이 실행하는 모든 전략을 포함하고 있다. 이러한 마케터의 가장 중요한 목표는 수익 극대화로써 목표를 달성하기 위해 다음과 같은 다양한 업무가 동반된다

  1. 구매자 페르소나 생성
  2. 고객의 니즈를 파악하기 위한 시장 동향 모니터링
  3. 타겟팅 및 가격 책정 전략 개발
  4. 광고 캠페인 생성 및 관리
  5. 캠페인 효과 분석 및 주요 결과 보고
  6. 매력적인 세일즈 카피 작성
  7. 소셜 미디어 플래포용 편집 캘린더 초안 작성
‘마케팅 임팩트 2023’
Top Marketing Careers: 9 Jobs In Marketing To Consider

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