광고요금 - 테크42

광고요금

메타, 애플과 갈등 심화… 아이폰 부스터 게시물 광고 요금 인상

2024.02.16

The Meta platform threw another arrow into its long-running conflict with Apple on Friday (local time). Facebook's parent company issued a notice encouraging advertisers to utilize a workaround to avoid paying Apple a 30% service fee. The workaround specifically applies to "booster posts," a type of ad that Meta has long offered on both Facebook and Instagram.