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구글

구글, 검색 순위 핵심 알고리즘 업데이트

2023.10.06

Google has announced the release of its latest core algorithm update, dubbed the "October 2023 Core Update". This is the third core update to Google's search ranking system this year, following core updates in March and August. As with previous core updates, the changes are expected to take several weeks to complete. It is normal for search rankings to fluctuate during this time. Google typically rolls out core updates a few times a year to improve search quality and prevent attempts to game the system. These updates can have a significant impact on your website rankings and search engine results page (SERP) visibility. Therefore, it's important to monitor the impact of these updates and understand their implications.

구글 픽셀폰, 초광각 카메라에 AI 기반 편집 도구까지... '픽셀 8' 공개

2023.10.05

Google held a new product announcement event, Made by Google, in New York City, where it unveiled its latest smartphones, the Pixel 8 series. The price of the Pixel 8 base model and the high-end Pixel 8 Pro has increased by $100 from a year ago. Prices start at $699 for the base model and $999 for the Pro model. While the base model is still $100 less than the iPhone 15, the Pro is priced at the same level as the iPhone 15 Pro, reflecting Google's confidence. "The new price reflects the upgraded display and camera," said Google product manager Patrick Hennessey, "which is beyond what we've been showing." Most notably, the Pixel 8 Pro features Google's homegrown Tensor G3 chip, which allows it to utilize artificial intelligence and machine learning resources. In particular, the Pixel 8 Pro features enhanced AI-powered editing tools.

"애플, 자체 검색엔진 구축 검토"...블룸버그 보도

2023.10.05

Apple possesses all the elements to create its own search engine should it decide to cease its dependence on Google, according to a new report.

구글, 바드 탑재한 어시스턴트 나온다

2023.10.05

Google will soon launch an "AI assistant" with a conversational artificial intelligence (AI) chatbot. The company announced at its Made by Google event in Manhattan, New York City, that it will launch Assistant with Bard, which utilizes generative AI. Assistant with Bard combines Google Assistant, an AI assistant, with Bard, a generative AI ChatGPT competitor. Google says the updated version of Assistant will allow the AI assistant to help users plan trips, find details in their email inboxes, make grocery lists, and more, create a grocery list, and more.

마이크로소프트 CEO, "빙이 구글을 이기기에는 AI만으로는 충분치 않다"

2023.10.04

Microsoft (MS) CEO Satya Nadella said that Google is likely to further increase its dominance of the search market with artificial intelligence (AI), and that its "Bing" can't beat Google. Earlier this week, as part of the U.S. Department of Justice's antitrust case against Google, Nadella traveled to Washington, DC, to testify in support of the theory that Google has dominated the search engine market through unfair practices.

구글, 브로드컴과 AI반도체 거래중단설 반박

2023.09.22

Google has responded to reports that it will stop sourcing semiconductor chips for its artificial intelligence technology from US-based Broadcom, saying that "there is no change in our contract with Broadcom". IT publication The Information reported that the company was considering a broader move to stop sourcing semiconductors from Broadcom as early as 2027. Google's decision comes after a dispute with Broadcom over chip pricing, it added. Broadcom, meanwhile, is a major player in AI semiconductors, second only to Nvidia, and is expected to receive $3 billion in revenue from Google this year.

구글, 글로벌 채용 조직 축소... '수백명 해고'

2023.09.14

Google is reportedly shrinking its global staffing organization. The cuts follow the elimination of 12,000 jobs, or about 6% of the company's total workforce, in January as it grapples with economic uncertainty that has hit its bottom line, especially its core advertising business. During Google's July earnings call, CEO Sundar Pichai said the company was continuing to slow "the pace of cost growth and hiring." "We continue to invest in top engineering and technology talent while meaningfully slowing our overall hiring pace," Google spokesperson Courtenay Mencini said in a statement, "As hiring has slowed, so has the workload of our recruiters." Meanwhile, the downsizing of the recruiting organization comes as Google is reducing hiring across the company for the foreseeable future.

구글 VS 미국? 반독점 대결의 모든 것

2023.09.13

The battle between global big tech companies and the United States has begun in earnest. The U.S. Department of Justice's antitrust lawsuit against Google began in federal court in Washington, D.C., on Wednesday (local time). The DOJ is seeking to determine whether Google, which controls about 90 percent of the search engine market in its home country, violated antitrust laws in creating a dominant market position. The case is the largest antitrust case against a big tech company in more than two decades, following the U.S. government's case against Microsoft (MS) for dominating the browser market with its Windows operating system.

영국 소비자, 구글에 가격 상승 문제로 소송 제기

2023.09.08

Google is facing a multibillion-pound lawsuit from UK consumers, accusing the company of contributing to cost-of-living price increases.

8개의 구글 SEO 랭킹 최고 요소

리플루언서

거북이미디어연구소

2023.09.07

구글 SEO 랭킹의 최고 요소 8개를 정리합니다. 이 글은 Search Engine Journal이 작성한 기사를 토대로 정리했습니다. 구글 SEO를 위한 200개 리스트보다 간단해서...

구글, 안드로이드OS 업데이트는 새 로고와 함께

2023.09.06

Google updates Google Assistant widget at a glance, improves Lookout visual accessibility app, Android Auto's zoom calling feature, and more updates to its mobile apps and services. It also comes with a branding update designed to remind people that Android is a fun, yet serious, Google product. However, users will have to make do with the fact that these updates will be rolled out throughout the year, rather than the traditional big OS platform upgrade.

25주년을 맞이한 구글의 AI 미래 탐색

2023.09.04

The tech giant Google and I almost share the same birthday… give or take a few years. Google turns 25 this month (I'll have a few more candles on my cake) - and finds itself in a tech landscape that has changed dramatically since founders Larry Page and Sergey Brin started it in 1998. Back then Google was only a search engine, and it lived for its first few months in the garage of Susan Wojcicki - the future boss of YouTube. You do not need me to tell you how well that search engine worked out. It has been 17 years since the word Google officially entered the dictionary. I remember a BBC discussion about whether we should use it as a verb on-air because of its potential to be a free advert for the firm. That company - now part of a larger parent group called Alphabet - has since diversified into pretty much every area of tech and dominates some of them to an extent which sometimes troubles anti-competition regulators.

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