애플 - 테크42

애플

애플워치9, 허공을 두드리게 만들다

류정민 기자

2023.09.22

애플이 최신 스마트워치에 대해 제스처 제어 기능인 ‘더블탭’을 디바이스의 주력 기능으로 전면에 내세웠다. 전작에도 비슷한 기술을 탑재했으며, 경쟁사 제품에도 비슷한 기능이 있음을 가만하면, 애플의 이러한 결정은 점점 더 터치가 없어질 스마트워치와 스마트폰의 미래를 보여준다.

애플 CEO 팀 쿡, "엑스 광고는 지속되지만 마음에 들지 않는 부분도 있다"

2023.09.19

In an interview with the current affairs program Sunday Morning, iPhone maker Apple CEO Tim Cook commented on the X, which was acquired by Tesla CEO Elon Musk. When asked, "Should Apple continue to advertise on Twitter?" Cook replied, "That's a question we'll have to ask ourselves." "In general, I think Twitter is an important asset. I like the idea of Twitter as a space for discourse, a town square. But there are things I don't like about it." In the end, he didn't say during the interview that he would advertise on X.

애플, 아이폰 15 뒷면 유리 금 수리비 대폭 인하

2023.09.18

The newly announced iPhone 15 Pro and iPhone 15 Pro Max feature a redesigned frame that allows the rear glass panel to be easily removed from the device, along with an internal design that makes it easier to repair. As a result, repair costs for iPhone 15 Pro models with cracked rear glass are expected to be significantly lower for customers who do not subscribe to AppleCare+. Apple has updated its iPhone 15 repair costs on its U.S. website, revealing that it will charge $169 or $199 to repair an iPhone 15 Pro or iPhone 15 Pro Max with a damaged rear glass. In addition, customers with AppleCare+ will be able to repair the rear glass damage for $29.

요동치는 애플···배경과 후폭풍

이재구 기자

2023.09.18

애플이 지난 6월 30일 시총 3조 510억달러(약 4061조 원)를 기록한 후 최근(~9월15일)까지 두달 보름 동안 무려 10.3%나 하락했다. 부침 속에서도 견고한 상승세를 보여왔던 애플은 과연 하락장에서 헤어나올 수 있을까. 이를 어떻게 봐야 할까.

'아이폰15프로'는 차세대 AAA 게임 콘솔입니다

인사이트42 테크놀로지

류정민 기자

2023.09.15

애플의 아이폰15프로가 다양한 혁신 기능과 함께 AAA급 게임 콘솔로서의 기능이 주목받고 있다. 그동안 게임시장 진출을 여러번 시도했던 애플은 이번 아이폰15프로와 프로맥스를 구동하는 A17프로를 통해 차세대 게임 콘솔로서의 가능성을 평가받을 것으로 보인다.

애플, 아이폰15 시리즈 공개

2023.09.13

Apple today held an event at Apple Park in Cupertino, California, to unveil new products including the iPhone 15 Series and Apple Watch. The iPhone 15 Series includes the same 6.1-inch (15.4-centimeter) base model and 6.7-inch (17.0-centimeter) Plus, as well as the high-end 6.1-inch Pro and 6.7-inch Pro Max. The high-end models use the same premium alloys used in spacecraft. The price of the iPhone 15 series, which is the most important question for users, remained the same as last year. In addition, the iPhone 15 series all feature "USB-C" charging instead of the traditional Lightning port, which is the first time USB-C has been used on an iPhone. The new iPhones will be available for pre-order in more than 40 countries, including the U.S., U.K., and China, starting today, with in-store sales starting on April 22.

애플, '더블탭'장착... 애플워치 9 공개

2023.09.13

The world's best-selling watch. Apple has unveiled the Apple Watch 9 with a new feature: Double Tap. The Apple Watch 9 comes with a new feature called "Double Tap," which allows you to answer or end a call with a double tap of your thumb and forefinger. This is a feature that allows users to handle the Apple Watch conveniently in situations where their hands are not free, and it is said to have responded to the opinions of existing users. The S9 SiP chip improves processing speed by 60 percent, and with WatchOS 10 software and a four-core neural engine, the company says it has significantly improved artificial intelligence (AI) performance.

하루 앞으로 다가온 애플 '원더러스트' 이벤트

2023.09.12

Apple's Wanderlust will take place today, Sept. 12, at the company's Apple Park headquarters in Cupertino, Calif. Apple is expected to announce new products including the iPhone 15 Series, Apple Watch 9 Series, and Apple Watch Ultra, and all lineup announcements will be streamed live. The iPhone 15 is expected to be highlighted by the move to USB-C and a new camera lens exclusively for the iPhone 15 Pro Max.

애플, 퀄컴 칩 3년 더 장착

2023.09.12

Qualcomm said it will supply Apple with 5G modems for smartphones through 2026. Qualcomm didn't disclose specific terms of the deal, but said it was similar to previous agreements. Apple accounted for about 21% of Qualcomm's $44.2 billion in revenue in fiscal 2022, according to UBS estimates. Shares of Qualcomm jumped nearly 4% on the announcement.

애플 ‘아이폰15’ 11년 만에 가장 큰 변화 ‘총정리’

류정민 기자

2023.09.11

애플이 공개할 아이폰15가 11년만에 가장 큰 변화를 보여줄 것이라는 관측이 나왔다. 우선 애플은 그동안 고수했던 자체 충전기를 버리고 범용 USB-C를 채택할 전망이다. 또한 기존 스테인리스 스틸에서 티타늄 섀시를 탑재하면서 디자인과 기능 측면에서도 새로운 모습을 보여줄 것으로 기대된다.

애플, 2040년 이후까지 ARM과 장기 파트너십 체결

2023.09.08

Apple has struck a deal with Arm that extends through 2040 and "beyond," as revealed in a U.S. Securities and Exchange Commission filing by Arm.

애플, 스웨덴 클래식 음반사 인수

2023.09.06

Apple has announced that it has acquired BIS Records, a leading Swedish classical music label. BIS label president Robert von Bahr said "We are delighted to announce that Apple has recently acquired our record label, which will be integrated into the Apple Music Classical and Platoon music services." BIS Records was founded in 1973 and focuses on early and contemporary classical music. "BIS Records and Apple share a fundamental belief in the importance of preserving sound quality," said von Bahr, who recently turned 80, and called the iPhone maker's surround sound spatial audio technology "something I've been following with interest."

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