애플 - 테크42

애플

관심 집중, 애플 아이폰 15... 이슈의 중심에 서다

2023.09.05

Nearly every detail about Apple's iPhone 15 has been leaked. The online buzz has been that the experience for existing and new iPhone consumers has exceeded expectations. Here's one more surprising detail. Despite reports that Apple would introduce a larger battery of 4,852mAh, the company revealed that the iPhone 15 Pro Max will have a battery capacity of only 4,422mAh. This is only a slight increase over the iPhone 14 Pro Max (4,323mAh), but it could still make a big impact. The iPhone 15 is once again at the center of controversy, first with its design, then with its total war mode, and now with its battery.

아이폰15 가격은?...가격 오를 듯

2023.09.01

Speculation is rife about the pricing of Apple's new iPhone 15 and iPhone 15 Pro models. The standard iPhone 15 models are expected to retain their current pricing, with the entry-level model anticipated to start at $799. However, the pricing for the iPhone 15 Pro and iPhone 15 Pro Max is less certain this year. According to some reports, the iPhone 15 Pro and iPhone 15 Pro Max models might be at least $100 more expensive than their predecessors. Additionally, the iPhone 15 Pro models could support up to 2TB of storage, and there's a possibility that they might start at 256GB of storage instead of 128GB.

애플, 아이폰 셀프 수리... "찬성한다"

2023.08.25

Apple has reversed course on its opposition to the right of consumers to repair their own smartphones and moved in favor of it. Apple sent a letter to the California State Senate urging them to pass a Right to Repair bill that would allow consumers to do it themselves. "We want California's Right to Repair bill to protect the privacy of all consumers in the state, while giving them greater access to repairs," Apple said.

애플, 새로운 iOS 17 릴리스에서 아이폰 15 프로 세부 정보 유출

2023.08.25

Apple's iPhone 15 Pro and iPhone 15 Pro Max have divided opinion due to a combination of price hikes and design changes. 9to5Mac points to recently leaked code from iOS 17 beta 7 for an "action button," which it says will replace the beloved mute switch on both iPhone 15 Pro models. Specifically, the code shows an improved haptic feedback pattern when turning silent mode off and on; previously, iOS showed a simple haptic notification when users activated silent mode, but no such feedback when disabling it.

왜 삼성전자는 브랜딩에 실패했을까?

리플루언서

글쓰는 워커비

2023.08.21

이와 같은 프리미엄 선호현상이 대두되면서, Z시리즈를 포함해 S, A, J, M, F 등 삼성 갤럭시 스마트폰의 프리미엄부터 보급형 라인에 이르는 삼성의 다방향 판매 전략은 빛바래기 시작합니다. 삼성의 브랜딩은 어디서부터 꼬인 것일까요?

새로 유출된 '아이폰 15' 부품 사진... 썬더볼트 인터페이스 확인

2023.08.18

Earlier this year, leaks suggested that Apple would switch the iPhone 15 to USB-C for faster charging and data speeds. While the issue has been quiet in recent months, an exclusive photo of the iPhone 15's USB-C port from charging site ChargerLab shows an integrated circuit (IC) for Thunderbolt data transfer speeds. "Thunderbolt support may be limited to the iPhone 15 Pro and Pro Max models," ChargerLab said, "At least three iPhone 15 models will integrate Thunderbolt/USB4's 40Gbps high-speed data transfer capabilities."

애플, 최신 베타 버전 공개... 통화 종료 버튼 이동 없다

2023.08.16

Apple has moved the end call button back to the center of the screen in iOS 17, the latest developer version released today. In previous beta versions of iOS 17, the red "End Call" button had been moved to the bottom-right corner of the screen, where it had been for many years. However, in the most recent developer beta, the red End Call button is now centered vertically in the middle of three buttons near the bottom of the screen.

애플과 삼성, 소프트뱅크의 ARM IPO에 대규모 투자

2023.08.10

Apple and Samsung Electronics will invest in SoftBank Group-owned chip designer Arm's initial public offering (IPO), as reported by Japan's Nikkei newspaper on Tuesday.

기즈모도 편집장, 테트리스 영화로 애플 고소

2023.08.09

Daniel Ackerman, editor-in-chief of global tech publication Gizmodo, has filed a lawsuit against Apple and others alleging that the upcoming Apple TV Plus movie Tetris plagiarizes his 2016 book The Tetris Effect. Ackerman claims that Apple, The Tetris Company, the producers of the Tetris movie, and screenwriter Noah Pink copied The Tetris Effect's "feel, tone, approach, and scenes" of Tetris Effect, particularly the game's launch frame of a "Cold War spy thriller.

메타버스 둘러싼 양대세력의 힘겨루기 시작됐다

이재구 기자

2023.08.08

iOS와 안드로이드 OS 진영으로 나뉘어 벌이는 스마트폰 시장 공방전을 메타버스기기 시장에서도 보게 될 것 같다. 메타버스 시장 주도권을 확보하기 위한 2개 콘텐츠 포맷 표준 주도 세력의 행보가 시작됐다.

애플, 아이폰 15 출시 앞두고 스마트폰 속도 저하 인정

2023.08.07

With the iPhone 15 launch just over a month away, Apple has acknowledged that the U.S. mobile device maker is facing a smartphone slump. Last quarter, iPhone sales fell 2.4% to $39.7 billion, missing Wall Street estimates. This has led to speculation that Apple may be testing the M3 Mac as a way to add to its lineup.

애플의 iOS 17, 링크 추적에 대한 새로운 도전

2023.08.02

At Apple's annual Worldwide Developers Conference (WWDC), consumer-centric updates and discussions on data collection continue to take place. In iOS 17, Apple plans to remove URL tracking parameters when accessing links in its Mail and Messages apps, and also in Safari's Private Browsing, potentially making it more difficult for marketers to accurately track the consumer journey.

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